Friday, August 23, 2013

Google Affiliate Marketing



Google Affiliate Marketing

Current Google Affiliate Marketing Trends & Tips
Google affiliate marketing is once again on the popular list of Internet marketers. If a website owner wants to cash in on the many benefits of affiliate advertising then usage of the Internet should be examined and tools used to quickly identify new trends. Usage of such will help the website marketer to track sales and get a more accurate assessment of the return on investment.

Optimize for Tablets & Cellphones

Web marketers failing to optimize their Google affiliate marketing ads for the mobile environment will lose out on a great deal of users. Mobile commerce is growing fast and as such effective affiliate ads should be created for the mobile environment. Don't just focus on the conventional Internet user, but also on the mobile user.

Interactive & Stimulating Content

People are tired of reading the same old captions and sales ads. In addition, they don't want to see long stories about the benefits of using a product and as such the old landing pages consisting of long sales letters will have to go. Dynamic content generation is the way forward and with that then usage of HTML5 and a bit of Flash are allowable.

The idea is to create a high level of interactivity between the website and the consumer once the user has clicked on one of the Google affiliate marketing ads. Consumers have become more sophisticated users of the Internet and the long sales letters with loads of testimonies and hype words simply will not trick them into buying. Be honest; give the specs of the product and use video, 3D as well as interaction tools such as click for a show rather than the user scrolling through endless text to get to the price.

Other Important Trends


Google announced its new feature, the Google+1 earlier this year which connects SEO with the social media. With the feature, the consumer opinion becomes important for ranking and such feedback is gained from the social media platforms. Google affiliate marketing ads should be targeted and the landing pages highly relevant. Where consumers don't like something, chances are that the site ranking will drop. Ensure favourable feedbacks from consumers to secure ranking.

Let us help you make the most of Google affiliate marketing tools and ensure an excellent return on invest. Contact us for professional assistance today.

Source : http://www.ilead.co.za/google/google-affiliate-marketing.php

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